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EVENT & COMMERCE PLATFORMSports & Event Management

Sajag Sports Platform

Custom Tournament Scheduling & Multi-Venue Booking Engine

REGISTRATION GROWTH+340% Inbound Registrations
OPERATIONAL INTEGRITY0 Manual WhatsApp Errors
SPRINT VELOCITY4 Weeks Sprint
LIVE PRODUCTIONVisit Live Site
THE SITUATION

The Challenge: Manual WhatsApp Coordination & Registration Bottlenecks

Sajag Sports was organizing multi-city badminton and athletic tournaments using disconnected Google Forms, manual WhatsApp payment verification, and handwritten bracket charts. As player turnout grew into the hundreds, coordinating court timings, resolving scheduling clashes, and verifying UPI payment screenshots created massive administrative overload and delayed match start times.

Key Friction Points Identified:

!Manual verification of hundreds of UPI screenshot transactions caused registration errors and payment disputes.
!Tournament draw fixtures were created by hand on paper brackets, taking hours and risking human scheduling clashes.
!Players had no central portal to check real-time match schedules, court assignments, or live score updates.
!Zero centralized player database for recurring event marketing or sponsorship reporting.
ENGINEERING EXECUTION

What We Built: End-to-End Tournament & Player Booking Infrastructure

We engineered a custom sports management platform built on Next.js, Supabase Auth, PostgreSQL, and instant UPI checkout. The system features an algorithmic knockout/round-robin draw generator, automated player slot assignment, and real-time live score updates.

★ Core Architecture Specs:
  • ▸Next.js App Router with sub-second mobile page loads and edge CDN caching
  • ▸PostgreSQL database with strict relational constraints on player categories and court availability
  • ▸Algorithmic bracket seeding engine ensuring clash-free court scheduling
  • ▸Automated WhatsApp & SMS webhook notifications for match call-outs and timetable updates

1-Click Player Registration & UPI Payment Sync

Players select category, age bracket, and doubles partner with instantaneous payment reconciliation.

Algorithmic Tournament Fixture Generator

Generates single elimination, double elimination, and round-robin draws in 2 seconds with automatic court allocation.

Live Match Tracking & Digital Scorecards

Court referees update point scores live from mobile devices, feeding real-time spectator display boards.

Organizer Operations Dashboard

Centralized telemetry for player check-ins, fee collections, prize pool calculations, and exportable CSV reports.

BUSINESS IMPACT

The Outcome: 3.4x Registrations & Zero Administrative Chaos

Tournament registration volume increased by 340% within the first 60 days. The platform eliminated manual WhatsApp coordination entirely, enabling the organizer to run simultaneous multi-court tournaments with a lean staff.

340%Player Registrations

Growth in paid player signups in 60 days

30+ hrsHours Saved Weekly

Eliminated manual spreadsheet & WhatsApp work

0.4sMobile Page Load

Instant player access on mobile network connections

“INQ Studios took our chaotic WhatsApp-and-spreadsheet tournament management and replaced it with a sleek, automated platform. Players register in 30 seconds and our team saved over 30 hours of manual work every tournament week.”

VishwasFounder & Operations Director, Sajag Sports Foundation
CAPABILITIES DEPLOYEDPRODUCTION MODULES
✓ Automated Tournament Bookings✓ Algorithmic Fixture Seeding✓ UPI & Stripe Payment Sync✓ Live Referee Scorecards✓ WhatsApp Notification Webhooks
Technology Stack:Next.jsTypeScriptPostgreSQLSupabaseTailwind CSSPrisma
BUILD WITH INQ

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